Strategic research and product consulting that moves the needle.

Delivering your mission in a digital world.

Whether you seek fractional product leadership or deep-dive audience insight, From Forward helps organizations achieve greater impact through candid advice and clear directives.

Partnering with cultural institutions and mission-driven business, we navigate change, enhance digital accessibility, and strengthen audience connections.

So, how can we help?

Maybe you don’t understand your audience.

Or lack bandwidth to gather insights.

Perhaps your roadmap is stuck in the mud.

Product leadership that drives results, not overhead.

  • Need mixed-methods mastery? Look no further. Our qualitative and quantitative methods help you understand audience and impact. We can also come in as a thought partner to translate and tell the story of your research in new ways.

    In-depth interviews
    Diary studies
    Ethnographies
    Focus groups
    Surveys
    Usability testing

  • Need to temporarily fill research and product leadership gaps on your team? We can help. Whether you’re looking to establish your product function or maximize the resources you have, we bring seasoned experience without the need for a full-time hire.

  • Accelerate alignment, generate new ideas, and enhance collaboration with your internal team. From strategic planning to customer discovery deep-dives. Available virtually or in-person.

Rob Perkins, Co-Founder, OMGyes

“We love working with Lily. She's super smart, resourceful, and brings the whole team along on strategy projects that consistently deliver. She's brilliant and you should work with her if you get the chance.”

Rebecca Rolfe, Design Research Manager, NPR

“We threw Lily into a controversial product area with a lot of moving parts. She is a dream consultant—a natural self-starter who will ensure the correct research is being done in murky spaces with virtually no supervision and fantastic diplomacy.”

brand research product UX design strategy pitch workshop

brand research product UX design strategy pitch workshop

Find your forward momentum

We help organizations achieve long-term impact through candid advice, robust research, and nuanced insight.

Josh Wein, Head of Communications, Commure

“Lily was excellent facilitating our series of strategy workshops, bringing a deep toolkit, keeping us on track, and ensuring everyone was engaged. She helped us boil down our work into something we could use moving forward.”

Karisa Tashjian, Director of Programs, Digitunity

“Lily’s ability to listen, integrate, and apply process and rigor to a problem has had long-lasting positive impact on our work.”

Got a project in mind?
Let’s discuss!

lily@from-forward.com